JUST aims to drop price of plant-based JUST Egg down to $4.99 a bottle

Source: VegNews

The company told VegNews that it is planning to reduce the price of JUST Egg by 35 percent—which, for retail consumers, would mean a 12-ounce bottle will be offered at a suggested retail price (SRP) of $4.99 as opposed to its current SRP of $7.99.