IKEA Netherlands launches Beyond Burger

Source: Fast Company

Beyond Meat’s grocery store lineup is expanding again. This time, it’s vying for a spot on your breakfast table.

The company—one of the architects behind the latest generation of plant-based meats—started selling vegan burgers in 2016, and by the end of 2017, it had debuted faux-pork sausage links. Next up, Beyond Meat says it will ship porky breakfast patties to grocery stores “coast to coast” over the next month.