Insights

Before change can happen, we need to face the facts.

World population is exploding and increasing GDP per capita also drives demand for meat

Food General

World population is exploding and increasing GDP per capita also drives demand for meat

Food General

Increase in demand per meat category

Food

Key issues in our current food system

Food

Consumption & emission related to animal feed or animal production

Agriculture General

Beef ranks highest in greenhouse gas emissions

Food

Livestock related farming is highly inefficient and occupies 77% of agricultural land

Food Agriculture General

Livestock related farming is highly inefficient and occupies 77% of agricultural land

Food Agriculture General

Beef ranks lowest in feed conversion efficiency

Food

Beef ranks lowest in feed conversion efficiency

Food

China is already today a net importer of soy, corn and meat – stress on global food security

Food

Meat related health challenges – plant-based diets with positive impact on heart and cancer risk

Food Health

Plant-based diets are a key to fight diabetes

Health

Consumer behavior shows strong trend towards more healthy and sustainable food

Food General

Protein intake is predominantly based on animals – in both, direct consumption and hidden in processed food

Food

Consumption of proteins is too high

Food General

Plant-based protein sources exist and new, innovative food products are developed

Food

2nd generation of plant-based products meets consumer demand for tasty, healthy and sustainable food

Food

Technical segmentation of the alternative protein market

Food

Narrowing price gap driving meat substitute demand

Food General