New study: ‘Meatless meat’ is here to stay, thanks to, ironically, meat-eaters

Source: Fox Business 

Some call “meatless meat” just a fad. But a new study titled “The Future of Plant-Based Snapshot,” from market research firm The NPD Group shows it has staying power within a certain population.

The NPD Group noted that when it comes to plant-based foods, consumers who aren’t vegetarian or vegan want options.NPD cites long-term health goals and animal treatment concerns as the main reasons for younger people’s interest in these meat alternatives.