How the Impossible Burger is changing the debate over GMO foods

Source: CNBC 

Impossible Foods and Beyond Meat are both growing quickly in the alternative protein market for health and sustainability reasons. One difference is Impossible’s use of GMO technology for the key ingredient heme, a molecule that makes the Impossible Burger “bleed.”

The genetically engineered protein has been deemed safe by the FDA, but GMO critics continue to raise the issue, and venture capital investors have weighed the risks.